DMARC, or Domain-based Message Authentication, Reporting & Conformance, is an email authentication protocol designed to protect against email fraud, including phishing and email spoofing. DMARC allows a domain owner to publish a policy that specifies what actions an email receiver should take when it receives an email that fails the DMARC check.
In order to understand DMARC records, it's important to understand how DMARC works. DMARC uses the existing email authentication protocols, such as SPF (Sender Policy Framework) and DKIM (DomainKeys Identified Mail), to verify the authenticity of an email. When an email is received, the recipient's email server checks the DMARC policy of the domain that sent the email, and if the email fails the DMARC check, the recipient's email server will take the action specified in the DMARC policy.
A DMARC record is a TXT record that is published in a domain's DNS (Domain Name System) and specifies the DMARC policy for that domain. A DMARC record consists of several different tags, including:
"v": The version of the DMARC protocol being used "p": The DMARC policy that the domain owner wants the email receiver to apply when an email fails the DMARC check "pct": The percentage of emails that should be subjected to the DMARC policy "rua": The address that the email receiver should send aggregate reports to, so that the domain owner can monitor the DMARC implementation and make changes if needed
By understanding DMARC records, domain owners can protect their domain from email fraud and ensure that their emails are reaching the recipient's inbox. It is also important for domain owners to monitor the aggregate reports generated by DMARC to ensure that their DMARC policy is effectively protecting their domain and that the recipient's email server is following the DMARC policy correctly.
In conclusion, DMARC is an important tool for domain owners to protect their domain from email fraud and to ensure that their emails are reaching the recipient's inbox. Understanding DMARC records is essential for domain owners to effectively implement and monitor their DMARC policy, and to ensure that their email marketing efforts are successful