An email that contains only text without any formatting or HTML.
A plain text email is an email that contains only simple, unformatted text. Unlike HTML emails, plain text emails don't include images, colors, or other design elements. They are typically used for simple, text-based messages and have a more personal, conversational tone. Plain text emails are less likely to be caught by spam filters and can be read by any email client, including those that don't support HTML. However, they lack the visual appeal and engagement of HTML emails. Some email marketing campaigns may include both HTML and plain text versions of an email to accommodate different email clients and preferences.